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      APAC Consumer Survey 2014: Malaysia

      Malaysia Major Report | February 2015

      The main purpose of the survey is to study how and where the consumers shop for nonfood items such as clothes, shoes, accessories, skin care products and e?lectronic goods.

      It also seeks to understand current and future trends of the typical Malaysian shopper’s behavior, in order to shape shopping centres’ environments towards meeting shopper preferences. A total of 1,004 Malaysian respondents between the ages of 18 and 64 were interviewed. The majority (57%) of them falls within the middle income bracket with a median monthly household income of RM 8,838.


      Desmond Sim
      Head of Research, South East Asia
      +65 326 1638

      APAC Consumer Survey 2014: Malaysia

      APAC Consumer Survey 2014